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Sales & Marketing for Travel & Tourism
Sales Marketing for Travel Tourism
Author: Philip G. Davidoff, Doris S. Davidoff
Text for undergraduates courses in travel/tourism sales and marketing. Based on the anuthors' years of expertise in the travel field and owning and operating a travel agency, this book is a definitive guide to sales and marketing practices for travel and tourism professionals. The book is complete with real-world examples and case studies. The ...  more »
ISBN-13: 9780935920093
ISBN-10: 0935920099
Pages: 296
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Publisher: Prentice Hall
Book Type: Paperback
Members Wishing: 0
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