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Social Media and Public Relations: Eight New Practices for the PR Professional
Social Media and Public Relations Eight New Practices for the PR Professional
Author: Deirdre Breakenridge
In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented book shows practitioners how to systematically exp...  more »
ISBN-13: 9780132983211
ISBN-10: 0132983214
Publication Date: 4/11/2012
Pages: 120
Edition: 1
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Publisher: FT Press
Book Type: Paperback
Members Wishing: 0
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