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Strategic Management: Text and Cases
Strategic Management Text and Cases
Author: Gregory Dess, G.T. (Tom) Lumpkin, Alan Eisner, Gerry McNamara
Strategic Management: Text and Cases, sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strat...  more »
ISBN-13: 9780078029318
ISBN-10: 0078029317
Publication Date: 9/27/2011
Pages: 912
Edition: 6
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Publisher: McGraw-Hill/Irwin
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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