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Strategic Management: Text and Cases
Strategic Management Text and Cases
Author: Peter Wright, Charles D. Pringle, Mark J. Kroll, John A. Parnell
Designed to help students practice what faculty teaches this text provides an analysis of strategic management in a highly readable format. Its concepts are liberally illustrated with examples from real organizations. The text portion (11 chapters) comprises the first third of the book and 38 cases comprise the other two thirds. Cases include so...  more »
ISBN-13: 9780205148844
ISBN-10: 0205148840
Pages: 1,200
Edition: 2nd
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Publisher: Allyn & Bacon
Book Type: Hardcover
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