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Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars
Typo The Last American Typesetter or How I Made and Lost 4 Million Dollars
Author: David Silverman
Typo tells the true story of the Clarinda company's last rise and fall - and with it one entrepreneur's story of what it means to take on, run, and ultimately lose an entire life's work.
ISBN-13: 9781921215988
ISBN-10: 1921215984
Publication Date: 6/2/2008
Pages: 368
Rating:
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0 stars, based on 0 rating
Publisher: Scribe Publications
Book Type: Paperback
Members Wishing: 0
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reviewed Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars on
This read is a confirmation (as if one is needed) to those who work within the industry . . . that the production end of publishing is unhealthy, unrealistic and unprofitable. I found it interesting that production was managed by both a large corporation and entrepreneurs at different points in time and both failed. Inflexibility in an existing work force and inexperience in management are a sure-fire recipe for failure. Use this book to learn from the mistakes of others when embarking on a new venture that will ask you to put up all of your assets as collateral. DR
reviewed Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars on + 347 more book reviews
Compelling story that I found tough to put down; however, I'll agree with other reviewers who've felt that the industry-specific details detracted at times.

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