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Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars
Typo The Last American Typesetter or How I Made and Lost 4 Million Dollars
Author: David Silverman
Two months before David Silverman's 32nd birthday, he visited the Charles Schwab branch in the basement of the World Trade Center to wire his father’s life savings towards the purchase of the Clarinda Typesetting company in Clarinda, Iowa. — Typo tells the true story of the Clarinda company’s last rise and fall -- and with ...  more »
ISBN-13: 9781933368658
ISBN-10: 1933368659
Publication Date: 6/21/2007
Pages: 352
Rating:
  • Currently 3/5 Stars.
 1

3 stars, based on 1 rating
Publisher: Soft Skull Press
Book Type: Paperback
Members Wishing: 0
Reviews: Member | Amazon | Write a Review
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reviewed Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars on
This read is a confirmation (as if one is needed) to those who work within the industry . . . that the production end of publishing is unhealthy, unrealistic and unprofitable. I found it interesting that production was managed by both a large corporation and entrepreneurs at different points in time and both failed. Inflexibility in an existing work force and inexperience in management are a sure-fire recipe for failure. Use this book to learn from the mistakes of others when embarking on a new venture that will ask you to put up all of your assets as collateral. DR
reviewed Typo: The Last American Typesetter or How I Made and Lost 4 Million Dollars on + 347 more book reviews
Compelling story that I found tough to put down; however, I'll agree with other reviewers who've felt that the industry-specific details detracted at times.

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