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Understanding Media
Understanding Media
Author: Marshall McLuhan
The author sees modern man as a relic of theological, linear, hot culture of movable type. Stunned by the encounter with the cool world if mass communication, man struggles for equilibrium and the result has been apathy, anxiety and alienation.
ISBN: 435559
Publication Date: 1963
Pages: 311
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Publisher: Signet Book
Book Type: Paperback
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