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Search - List of Books by Vithala R. Rao

Total Books: 7
Analysis for Strategic Marketing
Analysis for Strategic Marketing (Paperback)
ISBN-13: 9780321001986
ISBN-10: 0321001982
Genres: Business & Money, Substores
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Applied Conjoint Analysis
Applied Conjoint Analysis (Hardcover)
ISBN-13: 9783540877523
ISBN-10: 3540877525
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Decision Criteria for New Product Acceptance and Success The Role of Trade Buyers
Decision Criteria for New Product Acceptance and Success the Role of Trade Buyers (Hardcover)
ISBN-13: 9780899305257
ISBN-10: 0899305253
Genres: Business & Money, Science & Math
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The New Science of Marketing StateoftheArt Tools for Anticipating and Tracking the Market Forces That Will Shape Your Company's Future
The New Science of Marketing Stateoftheart Tools for Anticipating and Tracking the Market Forces That Will Shape Your Company's Future (Hardcover)
ISBN-13: 9781557385390
ISBN-10: 1557385394
Genre: Business & Money
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