Douglas C. reviewed A whack on the side of the head: How to unlock your mind for innovation on + 85 more book reviews
36 tips to help you open the 10 most mental blocks.
Jo V. (jovan) reviewed A whack on the side of the head: How to unlock your mind for innovation on + 301 more book reviews
A Whack on the Side of the Head zeroes in on the ten mental locks that prevent you from being as innovative as you can be and shows you what you can do to open them. Combining wisdom, tomfoolery, paradox, philosophy, and scientific fact through stories, mental exercises, and case histories, Roger von Oech distills his experiences as a creative thining consultant for Apple, ARCO, Colgate-Palmolive, Dupont, and many other companies.
Fortune F. (Fortune) reviewed A whack on the side of the head: How to unlock your mind for innovation on + 17 more book reviews
Just whack yourself on the side of the head and don't bother buying this simplistic trite book. Whack twice if you actually spent money on it.
Carol S. (xmascarol) reviewed A whack on the side of the head: How to unlock your mind for innovation on + 261 more book reviews
You'll get 36 tips to help you open the ten most common mental blocks. You'll learn why breaking the rules can be an avenue to innovation. You'll find out how to use impractical ideas as stepping stone to practical, creative ideas. You'll identify places where you "hunt" for ideas.
