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A Whack on the Side of the Head
A Whack on the Side of the Head
Author: Roger von Oech, PhD
Zeroes in on the 10 mental locks that prevent you from being as innovative as you can be and shows you what you can do to open them. You will learn: 36 steps to help you open the 10 most common mental locks, why breaking the rules can be an avenue to innovation, how to use impractical ideas as stepping-stones to practical creative ideas, identi...  more »
ISBN: 168135
Publication Date: 1983
Pages: 140
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Publisher: Warner Books
Book Type: Paperback
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