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The White House Speaks: Presidential Leadership as Persuasion (Praeger Series in Political Communication)
The White House Speaks Presidential Leadership as Persuasion - Praeger Series in Political Communication
Author: Craig Allen Smith, Kathy B. Smith
This work treats presidential leadership as persuasive communication. The major theories of presidential leadership found in the literature establish the central role of persuasion, and introduce the interpretive systems approach to political communication as a theoretical framework for the study of presidential leadership as persuasion. Case st...  more »
ISBN-13: 9780275943943
ISBN-10: 0275943941
Publication Date: 4/30/1994
Pages: 288
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Publisher: Praeger Publishers
Book Type: Hardcover
Members Wishing: 0
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