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Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss
Writing Winning Business Proposals Your Guide to Landing the Client Making the Sale and Persuading the Boss
Author: Richard C. Freed, Joe Romano
Based on the proposal-writing system used at A. T. Kearney and KPMG Peat Marwick, this book features work sheets and other tools for moving "buyers" from concept to acceptance. Thoroughly updated, the second edition includes many new examples and scenarios, chapters on fees and collaboration, and new sections on "voice" and presentation.
ISBN-13: 9780071396875
ISBN-10: 007139687X
Publication Date: 4/16/2003
Pages: 288
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Publisher: McGraw-Hill
Book Type: Paperback
Members Wishing: 0
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