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10 Steps to Successful Bar & Restaurant Management
10 Steps to Successful Bar Restaurant Management Author:Dr. Kirk Wakefield What's the No. 1 threat to restaurants and bars and how should you deal with it? The best marketing tools to attract customers, increase market share and profits, and how to generate better returns from food and beverage supplier promotions -- it's all here! Using research commissioned by Nightclub & Bar and Restaurant Marketing magazines f... more »or the National Bar & Restaurant Management Asscoiation, Dr. Kirk Wakefield translates the numbers into actions you can take to the bank. Packed with data on labor, wages, effective supply chain management, marketing tools, product/menu trends, and dealing with social/legal threats, this is THE book for success in the hospitality industry.« less