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The Age of Persuasion: How Marketing Ate Our Culture
The Age of Persuasion How Marketing Ate Our Culture
Author: Terry O'Reilly, Mike Tennant
Consider the culture of the twenty-first century: Each morning, you hear a half-dozen ads on the radio before your feet touch the floor. By the end of the day, hundreds—perhaps thousands—of marketing messages have targeted you. And yet little is understood about how marketing affects our lives and society. — Enter Terry O?Reilly and Mike Tennant,...  more »
ISBN-13: 9781582437248
ISBN-10: 1582437246
Publication Date: 5/1/2011
Pages: 352
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Publisher: Counterpoint
Book Type: Paperback
Other Versions: Hardcover
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