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Search - Groundswell: Winning in a World Transformed by Social Technologies

Groundswell: Winning in a World Transformed by Social Technologies
Groundswell Winning in a World Transformed by Social Technologies
Author: Charlene Li, Josh Bernoff
Corporate executives are struggling with a new trend: people using online social technologies (blogs, social networking sites, YouTube, podcasts) to discuss products and companies, write their own news, and find their own deals. This groundswell is global, it s unstoppable, it affects every industry and it s utterly foreign to the powerful compa...  more »
Audio Books swap for two (2) credits.
ISBN-13: 9781596592124
ISBN-10: 1596592125
Publication Date: 10/7/2008
Edition: Unabridged
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Publisher: Your Coach in a Box
Book Type: Audio CD
Other Versions: Hardcover
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