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Loyalty Rules! How Leaders Build Lasting Relationships
Loyalty Rules How Leaders Build Lasting Relationships
Author: Frederick F. Reichheld
Building Loyalty: The Acid Test of LeadershipFewer than half of today's employees believe that their companies deserve their loyalty. Web-empowered customers now defect more easily and more quickly than ever. Has loyalty become an outdated notion in today's marketplace?Fred Reichheld, author of the bestselling book The Loyalty Effect, argues t...  more »
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ISBN-13: 9781578512058
ISBN-10: 1578512050
Publication Date: 8/10/2001
Pages: 304
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Publisher: Harvard Business School Press
Book Type: Hardcover
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