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Search - Managing Corporate Reputation: The New Currency (Thorogood Professional Insights series)

Managing Corporate Reputation: The New Currency (Thorogood Professional Insights series)
Managing Corporate Reputation The New Currency - Thorogood Professional Insights series
Author: John Dalton, Susan Croft
Offering practical and expert advice to public relations specialists and consultants, this book explains how to manage a corporation's reputation professionally and effectively. Provided are tips on managing both internal and external communications and their internal and external stakeholders more effectively. Information on integrating communi...  more »
ISBN-13: 9781854182722
ISBN-10: 1854182722
Publication Date: 9/1/2003
Pages: 150
Edition: 2nd
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Publisher: Thorogood
Book Type: Spiral-bound
Members Wishing: 0
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