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Marketing
Marketing
Author: William M. Pride, Ferrell
Perfect for students of all backgrounds and interest levels, Pride and Ferrell's MARKETING 2010, combines a thorough overview of essential marketing principles with a visually engaging, reader-friendly presentation. This popular, proven text and a full range of supplemental learning resources (including podcasts, videos, and an interactive marke...  more »
ISBN-13: 9780547167473
ISBN-10: 0547167474
Publication Date: 12/29/2008
Pages: 605
Edition: 15
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Publisher: South-Western College Pub
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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