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SimMarketing (Student CD/Manual)
SimMarketing - Student CD/Manual
Author: Nancy J Nentl, Craig Miller, Nancy Nentl, Craig Miller
THE SIM SERIES is a set of five CD-based simulation modules (each accompanied by a print manual) that can be packaged separately or as a set with any marketing, sales, or management text and are designed to teach strategic decision making while reinforcing marketing and sales principles. Each module uses today’s hottest marketing and finan...  more »
ISBN-13: 9780072839692
ISBN-10: 0072839694
Publication Date: 3/26/2003
Pages: 75
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Members Wishing: 0
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