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The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset (A Wall Street Journal Book)
The 18 Immutable Laws of Corporate Reputation Creating Protecting and Repairing Your Most Valuable Asset - A Wall Street Journal Book
Author: Ronald J. Alsop
Constantly scrutinised by the newspapers, the Internet and 24-hour television, never have organisations needed more guidance on protecting their image: and bad reputations can have disastrous effects. In this timely new book, Wall Street Journal news editor Ron Alsop provides 18 lessons based on years of experience covering every aspect of corpo...  more »
ISBN-13: 9781476757612
ISBN-10: 1476757615
Publication Date: 8/10/2013
Pages: 320
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Publisher: Free Press
Book Type: Paperback
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