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Advanced Email Marketing
Advanced Email Marketing
Author: Jim Sterne
Email is conceptually brilliant: low cost, high speed, personal, dynamic, and interactive. But there's a big difference between knowing that email is a powerful marketing tool and proving it. So how do you know if you're doing it well? How do you show your CFO that it's really helping the bottom line? How do you convince your boss or bus...  more »
ISBN-13: 9780974439303
ISBN-10: 0974439304
Publication Date: 10/2003
Pages: 115
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Publisher: Lyris Technologies, Inc.
Book Type: Paperback
Members Wishing: 0
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