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Search - Advertising and Promotion: An Integrated Marketing Communications Perspective (The Mcgraw-Hill/Irwin Series in Marketing)

Advertising and Promotion: An Integrated Marketing Communications Perspective (The Mcgraw-Hill/Irwin Series in Marketing)
Advertising and Promotion An Integrated Marketing Communications Perspective - The Mcgraw-Hill/Irwin Series in Marketing
Author: Belch
ISBN-13: 9780071214384
ISBN-10: 0071214380
Publication Date: 6/1/2003
Pages: 864
Edition: 6Rev Ed
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Publisher: McGraw-Hill Education (ISE Editions)
Book Type: Paperback
Members Wishing: 0
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