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Analyzing Decision Making : Metric Conjoint Analysis (Quantitative Applications in the Social Sciences)
Analyzing Decision Making Metric Conjoint Analysis - Quantitative Applications in the Social Sciences
Author: Jordan J. Louviere
Presents new survey instruments which can be used to elicit information from respondents about preferences. He also chooses samples, collects data, and analyzes it to contruct somthing akin to demand equations.
ISBN-13: 9780803927575
ISBN-10: 0803927576
Publication Date: 3/1/1988
Pages: 96
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Publisher: SAGE Publications
Book Type: Paperback
Members Wishing: 0
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