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The B. S. Factor
The B S Factor
Author: Arthur Herzog
Fakery and hypocrisy in American communications are the subjects of this outspoken—and hilarious—book. Uncovering our thought-pollution problem for perhaps the first time, Arthur Herzog exposes Executalk ("name of the game" for "point" or "purpose," "ball-park estimate" for "rough guess"), Quote Facts (opinions made to seem like fact...  more »
ISBN-13: 9780595276103
ISBN-10: 0595276105
Publication Date: 4/2003
Pages: 219
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Publisher: Writers Advantage
Book Type: Paperback
Members Wishing: 0
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