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No B.S. Brand-Building by Direct-Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
No BS BrandBuilding by DirectResponse The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
Author: Dan S. Kennedy
The two biggest branding mistakes that entrepreneurs and small business owners can make are, first, building their brand in ways that copycat big-name companies and, second, struggling to build a brand sensitive to everyone and anyone rather than focusing on those who are spending with them. Led by Dan S. Kennedy, with the support of Forrest Wal...  more »
ISBN-13: 9781599185330
ISBN-10: 1599185334
Publication Date: 3/18/2014
Pages: 280
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Publisher: Entrepreneur Press
Book Type: Paperback
Members Wishing: 0
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