Book Reviews of Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too

Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too
Ben Jerry's Double-Dip How to Run a Values-Led Business and Make Money Too
Author: Jerry Greenfield, Ben Cohen
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ISBN-13: 9780684838557
ISBN-10: 0684838559
Publication Date: 5/13/1998
Pages: 304
Rating:
  • Currently 3.7/5 Stars.
 6

3.7 stars, based on 6 ratings
Publisher: Simon Schuster
Book Type: Paperback
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reviewed Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too on + 32 more book reviews
This book was totally engrossing and highly readable. A really fascinating view into the way they built this socially responsible business from the ground up. They're really good about admitting their flaws and failings as well as their strong-points and successes. It's a great book from both a business perspective as well as a consumer perspective.