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Search - Ben Jerry's Double Dip : Lead With Your Values and Make Money, Too
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Ben Jerry's Double Dip Lead With Your Values and Make Money Too Author: "If it's not fun, why do it?" For many years Ben & Jerry's has donated 7.5 percent of its annual pretax profits to charitable causes -- the highest percentage of any publicly-held company. Yet the company has become an even more powerful agent for social change by embracing a "values-led" business philosophy. Values-led business is based on the... more »
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Genres:
- Business & Investing >> Biography & History >> Company Histories
- Business & Investing >> General
- Business & Investing >> Reference >> Ethics