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Big in Asia: 25 Strategies for Business Success
Big in Asia 25 Strategies for Business Success
Author: Michael Backman, Charlotte Butler
This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.
ISBN-13: 9780333985113
ISBN-10: 0333985117
Publication Date: 10/18/2002
Pages: 256
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Publisher: Palgrave Macmillan
Book Type: Hardcover
Members Wishing: 0
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