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Business Models: A Strategic Management Approach
Business Models A Strategic Management Approach
Author: Allan Afuah, Allan Afuah
Business Models: A Strategic Management Approach by Allan Afuah represents a new kind of book. Business models are about making money and most firms are in business to make money (a profit). It is therefore no surprise that the phrase "business model" is increasingly finding its way into CEO speech after speech and in business school functional...  more »
ISBN-13: 9780072883640
ISBN-10: 0072883642
Publication Date: 8/22/2003
Pages: 456
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Members Wishing: 0
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