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The Business of Sports: Cases and Text on Strategy and Management
The Business of Sports Cases and Text on Strategy and Management
Author: George Foster, Stephen A. Greyser, Bill Walsh
Get the business casebook that scores on all levels! THE BUSINESS OF SPORTS: CASES AND TEXT ON STRATEGY AND MANAGEMENT shows you how off-the-field business interests change the dynamics of play. Cases include: cases on major league soccer, the Boston Red Sox's Fenway Park, the pros and cons of hiring a sports agent, Magic Johnson's endorsement d...  more »
ISBN-13: 9780324233841
ISBN-10: 0324233841
Publication Date: 4/20/2005
Pages: 512
Edition: 1
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Publisher: South-Western College Pub
Book Type: Hardcover
Members Wishing: 0
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