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CIM Coursebook 04/05 Marketing Planning
CIM Coursebook 04/05 Marketing Planning
Author: Karen Beamish, Ruth Ashford
Elsevier/Butterworth-Heinemann's 2004-2005 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. — Carefully structured to link ...  more »
ISBN-13: 9780750661911
ISBN-10: 0750661917
Publication Date: 12/25/2004
Pages: 400
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Publisher: Butterworth-Heinemann
Book Type: Paperback
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