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Campaigns in the 21st Century (Critical Topics in American Government Series)
Campaigns in the 21st Century - Critical Topics in American Government Series Author:Richard Semiatin This direct and concise text exposes the inner workings of national campaigns and how they are actually run. The author emphasizes how dynamic the process of running a campaign is and how candidates must constantly adapt to political, social, and cultural changes to win elections. In this way, campaigns are like marathons, and candidates must be... more » fit to survive them.« less