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Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture
Captains of Consciousness Advertising and the Social Roots of the Consumer Culture
Author: Stuart Ewen
The 25th anniversary edition of a sociology classic-a groundbreaking look at the history of advertising and consumer culture as defining forces in American life. Captains of Consciousness offers a historical look at the origins of the advertising industry and consumer society at the turn of the twentieth century. For this new edition Stuart Ewe...  more »
ISBN-13: 9780070198456
ISBN-10: 0070198454
Publication Date: 1976
Pages: 261
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Publisher: McGraw-Hill
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 1
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