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Changing Focus: Kodak and the Battle to Save a Great American Company
Changing Focus Kodak and the Battle to Save a Great American Company
Author: Alecia Swasy
Changing Focus recounts Kodak's roller-coaster history, including a string of failed product launches, management blunders, and ill-conceived attempts to diversify. Readers see today's Kodak struggling to revitalize itself, beginning with a portrait of CEO George Fisher, who has been charged with the daunting task of remaking one of the world's ...  more »
ISBN-13: 9780812924633
ISBN-10: 0812924630
Publication Date: 6/8/1997
Pages: 276
Edition: 1st
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Publisher: Crown Business
Book Type: Hardcover
Members Wishing: 1
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