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Competing In The Age Of Digital Convergence
Competing In The Age Of Digital Convergence
Author: Harvard Business School Press
The essays in this book reveal that the key to success for companies competing in the new digital world will not be to engineer big technological breakthroughs but rather to creatively combine existing technologies and new managerial methods to develop innovative products. The collection features contributions from practitioners and scholars-inc...  more »
ISBN-13: 9780071038591
ISBN-10: 0071038590
Publication Date: 1/1/1997
Pages: 464
Edition: 1
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Publisher: McGraw-Hill
Book Type: Hardcover
Members Wishing: 0
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