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Competitive Strategy Analysis In The Food System
Competitive Strategy Analysis In The Food System
Author: Ronald W Cotterill, Ian Sheldon, Terri A Sexton, Earl Giacolini, Robert A Cropp
Comprehending the economic performance of large food firms is essential to assessing the overall performance of the food sector. Using diverse methods to analyze competitive strategy, contributors to this book examine competition in the US food market, and recent events in the food manufacturing industry, that have accelerated food-firm profitab...  more »
ISBN-13: 9780813386386
ISBN-10: 0813386381
Publication Date: 12/14/1992
Pages: 392
Edition: illustrated edition
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Publisher: Westview Press
Book Type: Hardcover
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