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Complaint Management Excellence: Creating Customer Loyalty through Service Recovery
Complaint Management Excellence Creating Customer Loyalty through Service Recovery
Author: Sarah Cook
Across the global economy, customers' expectations are continually rising but many companies fail to deliver against those expectations. With the rise in social media, customers are becoming more vocal in expressing any dissatisfaction, which can both lose existing customers and alienate potential new ones. — Complaint Management provides practic...  more »
ISBN-13: 9780749465308
ISBN-10: 0749465301
Publication Date: 6/28/2012
Pages: 288
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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