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Search - Only Connect: The Art of Corporate Storytelling

Only Connect: The Art of Corporate Storytelling
Only Connect The Art of Corporate Storytelling
Author: Robert Mighall
A coherent story can help you be better understood, believed in, and trusted. So why is the business world only just discovering the power of the story? This book draws on the psychology, history, and of course the greatest works of storytelling, to show how modern businesses can communicate more effectively and creatively. Robert Mighall explai...  more »
ISBN-13: 9781907794452
ISBN-10: 190779445X
Publication Date: 5/12/2014
Pages: 192
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Publisher: LID Publishing Inc
Book Type: Paperback
Members Wishing: 0
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