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Search - Consumer Behaviour and Managerial Decision Making: AND Marketing Communications, a European Perspective

Consumer Behaviour and Managerial Decision Making: AND Marketing Communications, a European Perspective
Consumer Behaviour and Managerial Decision Making AND Marketing Communications a European Perspective
Author: Frank R Kardes, Patrick De Pelsmacker
ISBN-13: 9781405810777
ISBN-10: 1405810777
Publication Date: 8/5/2004
Edition: International Ed
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Publisher: Prentice Hall
Book Type: Paperback
Members Wishing: 0
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