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Consumer Behaviour in Tourism, Second Edition
Consumer Behaviour in Tourism Second Edition
Author: John Swarbrooke, Susan Horner
Consumer Behaviour in Tourism takes a broad view of tourism and looks at consumer behaviour in a number of sectors including: — * tour operation — * tourist destinations — * hospitality — * visitor attractions — * retail travel — * transport — Now fully revised and updated, the second edition of this bestselling text looks provides an internatio...  more »
ISBN-13: 9780750667357
ISBN-10: 0750667354
Publication Date: 12/7/2006
Pages: 440
Edition: 2
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Publisher: Butterworth-Heinemann
Book Type: Paperback
Members Wishing: 0
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