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Contemporary Marketing, Update 2015
Contemporary Marketing Update 2015
Author: Louis E. Boone, David L. Kurtz
CONTEMPORARY MARKETING, Update 2015, includes everything you need to begin a successful marketing career, as well as information and insights to help understand your own studies and professional endeavors as an ongoing marketing adventure. This groundbreaking bestseller includes all components of the marketing mix, along with a wide variety of u...  more »
ISBN-13: 9781285187624
ISBN-10: 1285187628
Publication Date: 1/1/2014
Pages: 784
Edition: 16
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Publisher: Cengage Learning
Book Type: Paperback
Members Wishing: 0
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