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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Creating Customer Evangelists How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell, Jackie Huba
For the first time in paperback, a revised edition of the book that launched the term “customer evangelism.” Updated with new statistics and figures, this landmark book has shown countless companies how to harness the power of evangelism marketing and increase customer loyalty, sales, and profitability. — When customers are tru...  more »
ISBN-13: 9781419597213
ISBN-10: 1419597213
Publication Date: 1/2/2007
Pages: 240
Edition: Revised
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Publisher: Kaplan Business
Book Type: Paperback
Other Versions: Hardcover, Audio CD
Members Wishing: 0
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