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Your Customer Rules!: Delivering the Me2B Experiences That Today?s Customers Demand
Your Customer Rules Delivering the Me2B Experiences That Todays Customers Demand
Author: Bill Price, David Jaffe
What you need to know about your customersNow more than ever, every interaction you have with customers is critical. Customers today have unlimited information at their fingertips?and can influence the purchase decisions and behaviors of millions of others. With this comes a shift in the balance of power, and every company must come to terms wit...  more »
ISBN-13: 9781118954775
ISBN-10: 1118954777
Publication Date: 12/8/2014
Pages: 272
Edition: 1
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Publisher: Jossey-Bass
Book Type: Hardcover
Members Wishing: 0
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