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Customer Satisfaction Measurement for ISO 9000: 2000
Customer Satisfaction Measurement for ISO 9000 2000
Author: Bill Self, Greg Roche, Nigel Hill
For the first time, the ISO 9000 quality management standard requires that registered companies measure customer satisfaction. — Many customer surveys produce misleading results due to poor questionnaire design, inappropriate data collection methods and invalid statistic analysis. — Customer Satisfaction Measurement for ISO 9000 explains in a clea...  more »
ISBN-13: 9780750655132
ISBN-10: 0750655135
Publication Date: 12/26/2001
Pages: 176
Edition: 1st
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Publisher: Butterworth-Heinemann
Book Type: Paperback
Members Wishing: 0
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