Database Concepts Author:David M. Kroenke In a simple, straightforward manner, this book covers the essential concepts for database processing. Technically accurate and readily understandable discussions are the result of the author's many years of experience in the field and writing about it. Chapter topics include the fundamentals of the relational model, structured query language ... more »40;SQL), data modeling, database design, and database administration. For future business professionalsin accounting, finance, and productionwho will develop personal databases or who will participate as a member of a team that is developing larger databases.« less