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Driving Growth Through Innovation
Driving Growth Through Innovation
Author: Robert B. Tucker
Business managers know that cost-cutting measures cannot create long-term growth. Greater revenues require sustained innovation. In this book, Robert B. Tucker provides a practical step-by-step method any business can use to identify opportunities and encourage innovations that capitalize on them. Readers learn to create an environment that nurt...  more »
ISBN-13: 9781576751879
ISBN-10: 1576751872
Publication Date: 10/2002
Pages: 240
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Publisher: Berrett-Koehler Publishers
Book Type: Hardcover
Members Wishing: 0
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