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Search - E-Commerce: Business, Technology, Society, Second Edition

E-Commerce: Business, Technology, Society, Second Edition
ECommerce Business Technology Society Second Edition
Author: Kenneth C. Laudon, Carol Guercio Traver, Carol G. Traver
This book provides an overview of the current and next generations of e-commerce. The book emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for unde...  more »
ISBN-13: 9780321200563
ISBN-10: 032120056X
Publication Date: 8/15/2003
Pages: 944
Edition: 2nd Pkg
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Publisher: Addison Wesley Publishing Company
Book Type: Hardcover
Members Wishing: 0
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