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E-commerce: Context, Concepts and Consequences
Ecommerce Context Concepts and Consequences Author:Nanda Bandyo-Padhyay "E-Commerce: Context, Concepts and Consequences" charts the e-business phenomenon, exploring the technical, strategic and commercial challenges faced by businesses who must now meet the needs of a new, vast, electronic marketplace. Addressing the issues raised by the origins, current standing and potential future of electronic commerce, the book... more » skilfully combines an awareness of the technological imperatives and technical requirements of the new economy with a keen awareness of tactical, logistical and commercial criteria which businesses must now consider.On an even wider level, the book examines the implications of an on-line society, asking whether the Web has abetted or obstructed the development of trust, safety, security, equality and privacy and questioning cyberspace's much-lauded early image as a global, virtual democracy. The text marries clarity, academic rigour and a keen understanding of what real-life companies have done to keep abreast of the e-commerce phenomenon. The scope of the book is wide reaching and should be of vital interest to students, business strategists and Web fans alike.« less