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Economics of Digitization (International Library of Critical Writings in Economics series, #280)
Economics of Digitization - International Library of Critical Writings in Economics series, #280
Author: Shane Greenstein, Avi Goldfarb, Catherine Tucker
'The digital economy has spurred a burgeoning literature in economics, marketing and strategy. Recent innovations led to the design of new markets with unparalleled data availability and targeted customization. This collection offers an outstanding reference for scholars and data-driven practitioners who wish to understand the subtleties of this...  more »
ISBN-13: 9781781007204
ISBN-10: 1781007209
Publication Date: 11/30/2013
Pages: 672
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Publisher: Edward Elgar Pub
Book Type: Hardcover
Members Wishing: 0
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