Economics of Strategy Author:David Besanko, David Dranove, Mark Shanley, Scott Schaefer Covering the broad sweep of modern economics and strategy research, this comprehensive book broke new ground in its original edition by applying modern economic principles to study the firm's strategic position. Completely updated and revised, this new edition integrates recent insights from the theory of the firm, industrial organization, and s... more »trategy research, while building upon a strong theoretical and empirical foundation familiar to academics working in economics and strategy.
New co-author Scott Schaefer adds his expertise on organizational economics
New chapters on performance evaluation and strategic fit
Hundreds of examples ground theory in the everyday activities of the firm and show how the economic principles of strategy actually work